RIIZE has been unveiled as the new ambassadors for Samsung Electronics following the exclusive release of their ‘Odyssey Premiere Film’ on May 14 at 8 PM KST.
The film, available on Weverse, offers fans a 40-minute glimpse into the story behind their upcoming 1st full album, ‘Odyssey’. It showcases all 10 songs from the album and narrates the journey of six youths who “Rise” and “Realize” their dreams together.
Throughout the film, the members of RIIZE are seen interacting with various Samsung products, including the Galaxy S25 Ultra, Galaxy Ring, Samsung Music Frame, and the Bespoke AI Hybrid Refrigerator.
On May 15 KST, Samsung Electronics officially confirmed their endorsement deal with RIIZE, aligning it with the group’s upcoming promotional activities. Starting May 22 KST, they will release a series of short videos highlighting the core features of Galaxy AI.
Park Jung Mi, vice president of global marketing at Samsung Electronics, shared their vision, stating, “We hope that RIIZE will deliver their positive message of ‘Realizing our dreams together’ to many more people as brand ambassadors for Samsung Electronics. We will also make an effort to help our customers realize their dreams through the convenience of various Samsung products and AI technology.”
This strategic partnership marks a significant milestone for RIIZE, enhancing their presence in the market as they gear up for their album release.