BLACKPINK’s Jennie is sparking buzz after netizens compared her solo merch to BLACKPINK’s DEADLINE tour merch.
Jennie’s solo merch is praised for its trendy, modern look. Fans say the pieces are wearable even if you’re not a fan. The design doesn’t scream “music merch” at first glance — more like fashion-forward streetwear.
Meanwhile, BLACKPINK’s DEADLINE tour merch mainly features the same logo repeated across items with minor color swaps: black, white, and pink.
Netizens slammed YG Entertainment for the tour merch’s lack of creativity and soul compared to Jennie’s solo line.
“If you didn’t tell me, I’d just think it was a regular outfit. It looks so pretty.”
“YG really seems to think that as long as they slap the BLACKPINK logo on something and mix black and pink, everyone will buy it.”
“Jennie’s seriously still the top queen lol. A few middle-aged women in the comments are having meltdowns and foaming at the mouth—it’s hilarious.”
“Her sense of aesthetics is so on point.”
The discussion is gaining traction across fan communities, with Jennie’s merch setting a new standard for idol fashion lines. Meanwhile, BLACKPINK’s official tour merch faces criticism for playing it safe.
