BTS, Seventeen, and Big Bang Maintain Dominance as the Top Three K-Pop Boy Groups by Brand Value

BTS is back on top! The iconic K-Pop group reclaimed the number one spot in the Korea Brand Reputation Index for July, racking up a massive 10,128,032 brand points. They jumped up from second place last month, solidifying their status as K-Pop kings.

Seventeen fell to second place, earning a total of 6,230,280 brand points. Meanwhile, Big Bang held steady in third place with 3,342,244 points—marking their third consecutive month in the top three.

The rankings are based on big data from June 12 through July 12, focusing on various factors including media activity and community engagement.

Here’s the full list of the top 30 K-Pop boy groups for July:

1. BTS
2. Seventeen
3. Big Bang
4. SHINee
5. EXO
6. ENHYPEN
7. Super Junior
8. NCT
9. ATEEZ
10. BOYNEXTDOOR
11. Stray Kids
12. INFINITE
13. BTOB
14. RIIZE
15. WINNER
16. The Boyz
17. ASTRO
18. TWS
19. MONSTA X
20. VIXX
21. Wanna One
22. ZEROBASEONE
23. ONF
24. Highlight
25. TVXQ
26. GOT7
27. 2PM
28. TREASURE
29. TXT
30. CRAVITY

Stay tuned as these rankings shift each month!

Check out the announcement on Twitter below:

“The latest K-Pop Brand Reputation Rankings are out! Who’s your favorite? #BrandReputation #KPop”

Watch the video here!