Seungkwan is going viral for his involvement in a public service campaign.
On July 17, Jeju Special Self-Governing Province dropped a promotional video for the “Promise with Jeju” campaign on YouTube. The campaign will start airing nationwide on July 18 through TV, radio, and billboards in Jeju and Seoul.
As a native of Jeju, Seungkwan jumped in to promote his hometown. A rep stated, “Despite his busy schedule, Seungkwan made time to participate. His bright energy added vibrancy to the beautiful scenery of Jeju.”
The campaign focuses on encouraging responsible travel and sustainable tourism in Jeju. Seungkwan expressed his gratitude, saying,
“I’m grateful and honored to help share the true beauty and value of Jeju with the world.”
He ended with a strong support message for the initiative:
“I will always support Jeju in its journey toward becoming a city where nature and tourism coexist in harmony.”
Seungkwan is no stranger to charitable efforts. Last month, he donated 20 million KRW (~$14,470 USD) to help preserve Jeju’s cultural assets.
In November 2023, he became a Jeju promotional ambassador and contributed further through the Hometown Love Donation Program, aiding the Indo-Pacific bottlenose dolphin, which is endangered.
During the 13th UNESCO Youth Forum in 2023, he highlighted Jeju’s unique UNESCO designations. Notably, Seventeen became the first K-pop artists with an exclusive session at the forum last year, also named UNESCO’s first Youth Goodwill Ambassadors.
Watch the promotional video here:
Check out this tweet from Seungkwan supporting Jeju:
Excited to support the *Promise with Jeju* campaign! Let’s promote responsible travel! ✈️🌊 #Jeju #SustainableTourism
#Seungkwan— Seungkwan (@Seungkwan) July 17, 2025
Stay tuned for more updates on Seungkwan and Seventeen!
