The K-pop scene is an ever-evolving whirlwind of new releases and emerging stars. With fierce competition marking South Korea’s music landscape, it’s becoming increasingly rare for songs to enjoy lasting success on the charts. MelOn, a major music streaming platform in South Korea, acts as a reliable barometer of a track’s popularity and staying power. While many idol group songs may debut strong, only a handful have managed to remain in the Top 10 of MelOn’s Weekly Chart for a remarkable 30 weeks or more.
Let’s dive into some stellar K-pop tracks that have not only struck a chord with fans upon their release but have also maintained their appeal over several months.
Hype Boy by NewJeans
“Hype Boy,” the sophomore single from rookie sensation NewJeans, has taken the music world by storm. This breakout hit now holds the record for the longest-charting idol group song in MelOn Weekly Chart Top 10 history, boasting an astonishing 49-week run. With its blend of nostalgia-inducing Y2K vibes and modern R&B-pop sounds, it resonated with both K-pop enthusiasts and those new to the genre.
Dynamite by BTS
Released in 2020 during one of the most challenging years, “Dynamite,” the first English-language single from BTS, became a cultural juggernaut. This disco-pop anthem was a beacon of joy amidst the pandemic, soaring up charts worldwide and remaining in the MelOn Weekly Top 10 for an impressive 36 weeks.
LOVE DIVE by IVE
Bringing together exceptional sound, stunning visuals, and pure star power, IVE delivered a knockout hit with “LOVE DIVE.” This 2022 release, characterized by its polished production and addictive hooks, not only earned the group multiple year-end awards—including the coveted ‘Song of the Year’ Daesang—but also maintained a 33-week presence in the MelOn Weekly Chart Top 10.
Attention by NewJeans
Marking their official debut, “Attention” became yet another massive hit for NewJeans, capturing the hearts of K-pop fans everywhere. With its minimalist yet emotionally rich sound, the track secured an impressive 31-week run in the MelOn Weekly Chart Top 10, solidifying the group’s status as a mainstream favorite.
Whiplash by aespa
Joining the ranks of the elite, aespa’s latest hit, “Whiplash,” has already made waves since its 2024 release. Currently still charting with 30 weeks in the MelOn Weekly Top 10, this milestone reflects the group’s growing appeal and innovative, futuristic sound.
These remarkable tracks highlight that success in K-pop is about more than just a perfect launch; they demonstrate widespread public approval and impressive streaming power, affirming their places in the music scene.
