aespa is facing backlash after sharing the intro video for their new mini album, Rich Man.
The controversy began as fans noticed the video stirred mixed reactions online. Some praised the concept, but others criticized it for being confusing and lacking clarity.
Soon after, questions about the group’s new direction were trending on social media. The video dropped just ahead of their 6th mini album release, raising expectations—and concerns.
As the situation unfolded, SM Entertainment has not made an official statement. Fans and critics are watching closely to see how aespa handles the feedback.
Check out the intro video below:
Here’s the video that sparked the debate:
Fans are divided and waiting for the full comeback to form a solid opinion. We’ll keep monitoring the situation.
