ALLDAY PROJECT is under fire for their Vogue Korea cover just weeks after debut, sparking backlash over unfair treatment and cultural appropriation.
The Black Label’s rookie group, debuting this month, will appear on the July issue of Vogue Korea. Netizens slammed the promo boost, pointing out the privilege behind the quick cover.
A Twitter user called out the situation:
“kpop idols being on vogue used to mean something” — @clubfaist
Others highlighted the connection to Korea’s biggest conglomerate:
“If this is a hybe group, the quotes would be full of payola accusations. But a group that debuted a week ago appearing on vogue cover is somehow not payola to them when one of the member is literally the granddaughter of the chairwoman of korea’s biggest conglomerate” — @nalin_nalinnn
Fans also compared ALLDAY PROJECT’s promotion to other groups:
“they getting more promo than meovv im crineee” — @omgawon
Controversy deepened around member Tarzzan, previously criticized for cultural appropriation over wearing braids. Now, he removed the braids for the Vogue shoot. Many say this move enforces racist stereotypes about what is “professional” or “high fashion.”
“Not him flexing them braids everywhere but now that it’s time for vogue he got the water wave.” — @d3aththekiddd
“so ‘tarzzan’ wears those braids like a damn accessory this entire time but now they gotta pose for vogue and he’s got a lil wave on top of his head instead? there’s layers to this.” — @girlsforwooyo
“notice he took those boneless braids out to look more ‘professional’ for vogue ” — @ayaofchaos
The controversy is heating up as fans debate the group’s rapid rise and the mixed messages around fashion and identity.
Watch the full situation unfold here:
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