ENHYPEN is facing backlash over their newly released Artist-Made Collection merchandise for being overpriced and unoriginal.
The merch was designed by the artists themselves, following similar collections from BTS and SEVENTEEN. Yet, netizens aren’t having it this time.
Prices are raising eyebrows. Heeseung’s badge collection costs 49,000 KRW ($35 USD), while Ni-Ki’s jacket hits 192,000 KRW ($137 USD). Fans point out comparable items, like a tumbler selling for $14 at Walmart, but Jake’s version is priced at 49,000 KRW ($35 USD).
Fans also noticed Sunghoon’s keychain closely resembles TXT Yeonjun’s, and it’s priced at 59,000 KRW ($42 USD).
Belift Lab is getting slammed for “thoughtless merch” decisions and price tags that “are way too expensive.”
“That’s so damn shady.”
“Isn’t it way too expensive…?”
“This needs to get more attention so that company, BELIFT Lab, really gets what they deserve.”
“Overall, it’s just way too overpriced…”
“Why is it so expensive?”
As the controversy gains traction, fans continue to demand more reasonable prices and originality from ENHYPEN’s merch lineup.
