Sung Si Kyung is facing backlash after a viral video showed him receiving expensive treatments at a friend’s wife’s dermatology clinic.
The clip revealed Sung Si Kyung consulting on treatments ranging from 770,000 KRW (~$554 USD) up to 3,300,000 KRW (~$2,376 USD). He ultimately chose Ulthera and Thermage procedures costing a total of 7,260,000 KRW (~$5,227 USD).
When asked if he’d pay in installments, he said he would pay the full amount upfront.
Netizens quickly accused the clinic of taking advantage of the star’s celebrity status.
“No one’s going to go to this clinic after seeing this video…”
“They are appearing on Sung Si Kyung’s YouTube channel, so even if it’s not PPL, they should have at least been honest with the prices…”
“Even dermatologist hospitals aren’t this expensive? They are his acquaintance, yet they ask him to pay that much…”
“I can see why celebrities get scammed. They have a lot of money and don’t know anything else. That’s why all these people are just waiting for their chance.”
“7,260,000 KRW? What am I seeing…My friend did the same procedures and paid only 5,400,000 KRW…even that was expensive…”
The video already gained nearly 100,000 views on Korean community sites, sparking debate around fairness and pricing in celebrity clinics.
Watch the full video below.