ITZY is facing backlash after their new documentary "Kill My Doubt" revealed members breaking down in tears during a recording session. The 27-minute film shows J.Y. Park, JYP Entertainment’s founder and the song’s producer, putting intense pressure on the group’s members Yeji and Lia.
The documentary captures J.Y. Park repeatedly pushing the girls to hit a specific vocal sound, leading to visible anxiety and tears from both Yeji and Lia. Fans quickly criticized his harsh approach on social media, accusing him of lacking soft skills and constructive guidance.
Fans pointed out how J.Y. Park’s style creates stress rather than support:
"If you’re making your own artist anxious and teary-eyed leaving the studio, then you’re just a sht producer."*
Comparison to Stray Kids’ producer trio 3Racha fueled criticism:
"3racha, producer line of skz, has never made any member cry during recording. JYP has absolutely no soft skills don’t be scared to admit it."
The episode has reignited long-standing complaints that J.Y. Park forces his unique singing style onto artists regardless of their individual strengths.
"He has been pushing his weird ass singing style into all his artists ever since that goddamn company was founded and he can’t sing enough is enough the girls can and should outsource better producers, a producer’s job shouldn’t be making someone cry on set that’s just evil."
Fans demand more constructive feedback and kindness from producers.
"There is a difference between constructive criticism and just straight up being mean."
The documentary shines a spotlight on the toxic pressure idols can face during production. As fans rally behind ITZY, calls for healthier work environments continue to gain traction.
Watch the full "Kill My Doubt" documentary here: https://www.youtube.com/watch?v=zAWJM4yp2BE
