KISS OF LIFE is facing backlash over their bizarre choreography around actor Park Bo Gum during their recent performance on The Season – Park Bo Gum’s Cantabile.
The rookie girl group performed a cover of Bruno Mars’s “That’s What I Like.” At first, they stood in front of Park Bo Gum with minimal movement, but by the end, the members circled and danced provocatively around him. The clip quickly went viral, sparking criticism for the “weird” and “overly sexual” choreography.
dldlendn via X (formerly Twitter):
“I just hate everything about this setup. I really like Park Bogum and KISS OF LIFE, but what are they doing? It’s so obvious they’re with some no-name agency. The choreography completely ignores their main female fan base. The guy is all covered up in long sleeves and pants, but the girls are barely wearing anything, just scraps of fabric. And the four of them circling one guy like that? You’re telling me nobody finds that weird? Why?”
Other netizens compared the dance to “girls at school festivals performing sexy dances around a random guy sitting on a chair.” Some praised Park Bo Gum for handling the moment smoothly despite the strange setup.
This isn’t the first time KISS OF LIFE has faced controversy. Earlier, they were slammed for cultural appropriation during member Julie’s birthday livestream. Their latest title track “Lips Hips Kiss” also drew heat for its provocative choreography.
neeaemhi via X:
“Umm… the choreography looks seriously weird.”
mamel5723045602 via X:
“It feels like those girls at school festivals who do sexy dances around one random guy they made sit on a chair.”
uhuhudoda via X:
“If I were Park Bo Gum, I wouldn’t even know where to look.”
KISS OF LIFE’s recent controversies are gaining traction online as fans question the group’s direction and management. Public sentiment will be crucial to watch as the backlash grows.