KPop Demon Hunters merch stuns fans for all the wrong reasons.
A viral tweet from X user @sasseol on August 27, 2025 (KST) showed what appeared to be an unopened figure keyring from Netflix’s hit film KPop Demon Hunters. Fans expected collectible quality.
Instead, disappointment hit hard once the package was opened.
…? Is this the demon herself?
— @sasseol/X
The keyring turned out to be a crude, almost nightmarish figure that left fans confused and laughing at the same time. Another user, @isourkk, soon revealed they had fallen victim to the same merch disaster.
Wow. There’s someone else who fell victim to this?!
— @isourkk/X
Photos of the full lineup — reportedly from Temu — show a bizarre collection of cheaply made KPop Demon Hunters keyrings, leaving netizens cracking up and bewildered.
Fans reacted with comments like:
- “Is it from Temu???”
- “Man, I was hoping it was going to be crazy good.”
- “Omg, looks like Rumi from hell. It’s nightmare fuel.”
- “They’re selling that?”
- “The demon herself LMAO.”
- “What the-“
- “Ugh, I was expecting to see really good quality!!!”
- “No way that’s official, right?!?”
- “Looks like the honmoon got shredded.”
- “???”
- “This is freaking scary.”
Despite the merch mishap, official KPop Demon Hunters products are available through Netflix’s shop—but nightmare fuel keyrings are not on the list.
The controversy is gaining traction as fans double-check their purchases and question what’s “official” merch.
Fans, be warned: order carefully.
[Images from the viral tweets and keyring lineup included.]
