NiziU’s official Twitter account accidentally fangirled THE BOYZ’s Sunwoo with a “Sunwoo time” tweet — and fans noticed immediately.
The controversy began when the social media team posted a photo of Sunwoo on NiziU’s account, captioned with the fan-favorite phrase used to mark the birthday hour, “Sunwoo time.” Sunwoo’s birthday is April 12, so “Sunwoo time” refers to 4:12 am or pm.
The tweet was deleted within seconds, but fans quickly screenshot it, sparking chatter across social media.
Fans aren’t mad. They’re mostly amused that the staff let their fangirl side slip through, with comments like:
“I’m somehow who works in the industry and is a fan too, and Sunwoo really is popular in the industry. Of course, THE BOYZ overall are popular though.”
“Isn’t it cute? They didn’t use profanities, neither were they overboard in their expression of love, neither did they criticize anyone. Isn’t it just considered cute that they’re commemorating his birthday hour?”
“The company should give the staff a company phone.”
“They didn’t criticize anyone or anything… It’s so stupid how people are making a fuss when they’re not a company member or anything even. Have you guys not made any mistakes at work…?”
Most agree it’s a harmless slip-up, blaming the mix-up on using personal phones for official updates:
“The staff is using their own phone to update the social media with their precious time between other jobs… They didn’t use any profanities or anything, so isn’t this a mistake that you can overlook?”
The incident has been treated as a lighthearted moment, not harmful or scandalous.
Looks like the NiziU Twitter team simply forgot to switch accounts. A common slip in this fast-paced K-pop social media world.