The Hidden Challenges of K-Pop: Leading Choreographer Details Missing Out on Millions in Earnings

The Dark Side Of K-Pop?— Top Choreographer Reveals How She Was Cheated Out Of Millions In Potential Earnings

Bae Yoon Jung exposes dance royalty drama, says she was stiffed millions for “Abracadabra” choreography

Bae Yoon Jung, the mastermind behind iconic K-Pop choreography for acts like KARA, Brown Eyed Girls, and EXID, revealed she never got her fair share for one of the biggest hits ever.

On the YouTube show B-Class Hearing, Bae dropped a bomb: she created the viral dance for Brown Eyed Girls’ “Abracadabra,” but got paid a mere ₩4.00 million KRW (~$2,890 USD) while the company and lyricist Kim Eana raked in ₩10.0 billion KRW (~$7.23 million USD).

She also said a Chinese imposter claimed credit for her moves, reportedly making billions by posing as the main choreographer.

Bae said the 2nd gen K-Pop industry didn’t pay choreographers properly back then.

“Now choreographers get paid a lot for their work, but back in our day, as you know, if you were close to a company CEO, you might choreograph something easily—but you wouldn’t make much money from it.”
— Bae Yoon Jung

Her legacy includes legendary routines for EXID’s “Up & Down,” KARA’s “Mamma Mia,” and Girls’ Day’s “Expect.” Yet her story shows how past K-Pop industry structures shortchanged choreographers, despite their cultural impact.

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